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LinkedIn Conversions API Conversion: Here you can find the Conversion ID

Now things get a little tricky: We ne to link the conversion we just creat with Google Tag Manager. To do this, we ne the conversion ID mention above. Contrary to expectations, however, this ID isn’t found in the LinkIn interface, but rather in the URL (web address) of the respective conversion. the Conversion ID

Create LinkIn Conversion in Google Tag Manager the Conversion ID

Similar to the Facebook Conversions API, the bahamas phone number list LinkedIn Conversions API works with Google Tag Manager (server-side). If you don’t already have a tracking server with Google Tag Manager, you’ll ne to create one first. Depending on the size of your website, you may need to purchase a Google Cloud subscription. This is explained in detail in the Facebook Conversions API setup guide .

Checking conversions using Google Tag Manager

After you’ve set up all relevant events in Google Tag Manager and creat the appropriate triggers, you should check in preview mode whether the events are firing correctly. To do this, open Google Tag Manager (server-side) and select “View in Preview.” Then you ne to do exactly.

The same in Google Tag Manager (client-side) so multiple agents on whatsapp: unified account access for web & mobile customer engagement that you have two preview pages active: one for the server and one for the browser. Now, in the client-side preview window, run the conversions on your website and check the preview pages to see if the conversion is being record correctly.

Common mistakes when setting up conversions with the LinkIn Conversions API

The Conversions API is measuring my conversions twice.

If your conversions are reported by both the LinkedIn Insight Tag and the Conversions API, they will be reported to LinkedIn twice. To avoid this, you need to set up event plication. You can find instructions for Facebook on our blog – it works exactly the same for LinkIn.

My events show a “low match rate.”

If you receive the error message “Match Rate: Low” for fax marketing your conversions, LinkedIn is unable to assign the events to individual LinkIn users. This results in inconsistent conversion tracking. Learn how to increase your match rate here .

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