How to Get Your Business
How to Get Your Business Follow these steps if you need to add your business to Google for the first […]
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Digital Marketing
Step by step to analyze a client’s Buyer Persona
Analyzing the buyer persona and being able to put yourself in their shoes is essential for the text to communicate
Digital Marketing
What it is and how it fits into Digital Marketing
Creativity and innovation are essential for any content marketing strategy . To attract consumers, you need to be creative; the public is
Digital Marketing
Learn about the hierarchy of needs and how to apply it
Maslow’s Pyramid or the Theory of the Hierarchy of Human Needs is a concept from psychology that has become one
Digital Marketing
Learn the Top 7 and How to Use Them
One of the pillars of a successful business is its management. Knowing how your company is performing is essential to
Digital Marketing
Learn the main advantages of Digital Marketing and why it is an investment and not an expense for companies
For many companies, digital media has become a key channel for customer acquisition. Since digitalization has taken over people’s consumption
Digital Marketing
Understand what it is, how it works and why it has become so important
Artificial Intelligence is already used in almost all market segments, as its flexibility and its technology for personalization contribute enormously
Digital Marketing
Check out these 3 examples of famous companies
A company’s mission and vision are key elements of its organizational culture . Defining these concepts is essential to having a clear
Digital Marketing
How to communicate your CSR campaign in the digital world?
Today, most large and small brands have Corporate Social Responsibility (CSR) programs, with the aim of providing positive, high-impact solutions
Digital Marketing
How to calculate the ROI of Content Marketing?
Now, let’s go to the more mathematical part of the post. The ROI calculation is based on the following formula:
Digital Marketing
The Metric That Guarantees the Success of Your Strategy
A common challenge in the life of a marketing professional is proving the value of their work to their superiors
Digital Marketing
How to create an online portfolio to promote your work?
The Internet has completely changed our lives and today it is possible to use the virtual environment not only to