Year-over-year If you have historical data going back more than a year, you should complete this report. Typically, the holiday season generates up to 30% of a retailer’s profits, and strong holiday sales can help predict growth in the new year.
The 2020 holiday season may have been a little different for your business than previous years. However, you can still gain valuable insights by reviewing this data.
Take note of the promotions you run and the sales that grab your customers’ attention. Look for your best sales days during the 2020 holidays. Did your sales increase after you announced curbside pickup or started offering free delivery? In addition to applying these lessons to the 2021 holiday season, you can start implementing them throughout the year.
The best employee Year-over-year
By completing this report, you’ll be able to identify your team members who are going above and beyond. Your star employees are leaders in your company. Scheduling your top salespeople during crucial work periods will boost your sales, and celebrating past successes improves overall morale.
In 2021, it’s more important than advanced nurturing tactics ever to recognize these successes; just like business owners, retail employees have had to face unknowns, roadblocks, and challenges. Letting employees know you’ve seen their hard work helps boost morale. It also helps determine who you need to reach out to to put some of the retail data you’ve collected into context. These are the employees who are still in contact with customers, and they’ll be able to tell you how customers responded.
This version of the report measures total sales. You can add other criteria in Lightspeed Analytics, such as average cart value or margins, based on the sales goals you’ve set for your team.
Follow these steps to create this custom report: Year-over-year
- Open Lightspeed Analytics and navigate to Sales & Inventory > Reports.
- Start a new recent sales report by clicking the View Report button.
- Set the sale end date filter to sales made within the last full year.
- Under Dimensions > Sales, delete the Completion Date dimension by clicking on it.
- Under Dimensions > Sales Line, find the Employee section; add it as a criterion.
- Click Run to generate the new report. Sort the results by sales line total.
- Click Save as New Report to save this custom report so it can be run again in the future.
Get the detailed data you need to prepare for the future with Lightspeed
Trying to grow your business based on your gut united states business directory Year-over-year feeling is difficult at best. These six retail reports will help you make the right decisions, backed by data you know and can trust.
If you’re ready to start has a solution that’s right for your business.